Branding for our football side-project, Dinkit, bringing together thoughtful design and football. Through the Dinkit brand, we create football art & design and provide a platform for other creatives to showcase their work through ‘The Football Gallery’ space. The core ethos is great design for the football masses, focusing on real fans and gift-buyers throughout the year. Fun and accessible for all fans. The name was inspired by the ‘dink’ goal, where a player cleverly kicks the ball over a goal keeper. The heavy lines in the logo reflect the lines on a football pitch and the ‘D’ letterform contains a dot, like the penalty spot or centre spot on a field. Prints and publications sell worldwide and are available through, dinkit.co.uk.